Wednesday, 23 January 2013

HMV


HMV recently hit disaster declaring administration, following this there has been much speculation as to how they reached this point. The most common being that this 92 year old organisation got comfortable and stuck in their ways!
They didn’t transform in a market that was seeing drastic innovation due to the development of digital media, including online music downloads and streaming.

 
If HMV had launched online music services or ‘iTunes-like’ programs in time would they have seen the same fate?